For many small businesses the thought of employing advanced communications solutions like Hosted PBX is often a pipedream, the features of these systems—like mobile twinning, conferencing, and unified messaging—thought to be reserved for the large businesses who can afford the more expensive digital lines (PRI circuits) and who have the tech resources on staff to support and maintain the phone system itself. But such is not the case!
While many of us may assume that Hosted PBX is for those busy offices with lots of phones, the truth of the matter is that these types of advanced communication systems offer a great deal more than just the ability to employ and manage multiple extensions, providing unique and effective tools that help a business of any size, from a sole proprietorship to the largest multinationals.
Of course the one key factor in the reticence of small businesses to even consider advanced communication solutions like Hosted PBX is that they’re thought to be cost prohibitive, simply too expensive for those businesses with razor thin profit margins. The fact of the matter is, though, that there are Hosted PBX solutions that are truly affordable, available for around the same price as many people pay for their small landline for systems that offer considerably more functionality and features than the standard business phone.
1. Landline Mobility
For many years the desktop handset has handcuffed people to their office desk, but with Hosted PBX your phone is no longer a ball and chain, as the system’s remote calling features allow you to take your office handset with you wherever you go. In fact, you’ll never miss a call again as you’ll be able to operate at home, a satellite locations, on the road, or even on vacation as if you were in your office.
2. Advanced Caller ID
If your business employs multiple phone numbers for different divisions, separate businesses, or to differentiate marketing channels, the advanced Hosted PBX caller identification allows you to see a user-made description for each incoming call, so you know in advance what they’re calling about and who they want to reach.
3. Manage your Busy Times with a Call Queue
The reality for many small businesses is that during busy times multiple callers receive busy signals, which in many cases can mean the loss of customers. By employing a Hosted PBX solution callers can automatically be placed in a call queue, connected immediately to you once you’re available. While waiting, customers can also hear informative or promotional message about your company.
4. One Person Becomes Many
For some there is the appeal of one’s company appearing bigger than it actually is, and to that end, the Call Forwarding IVR menu is invaluable, as it allows the user to demarcate the different areas of your business (e.g. For Sales, press 1, For Customer Service, Press 2). While these features can all be programmed to ring one phone or a different extension, they can also be programmed to external phone numbers, prefect for businesses who out-source certain services.
5. Message and Missed-Call Notification
Possibly one of the best features for small businesses is the ability to receive an automatic notification via email every time a customer leaves a voice message. Not only that, but you can even receive notifications when callers hang up without leaving a message that include the phone number and the date and time the person called, great for turning missed sales into golden opportunities!
6. Record and Improve
Automatic call recording is invaluable in the business world, as it allows one to keep a record of verbal contracts, resolve disputes, and allows for continued education and improvement for one’s customer service and sales teams. By having the entire conversation in front of you, its far easier to discover what went right and what went wrong.
For many small businesses closing time has often meant an end to communication with customers, but with Hosted PBX users are able to reroute calls to a second phone using time-based forwarding. This is an excellent feature for small businesses with several locations, as calls can be directed to whatever branch is open at that moment.
8. Call Reporting
While it may not be as flashy as some of the previous features, don’t underestimate the value of call reporting, as Hosted PBX systems are able to provide detailed analysis (date, time, length, content) of all calls your business makes, allowing you to evaluate the effectiveness of your marketing efforts and your customer service; an invaluable tool for any business that continually strives to improve itself.
One of the unique features about Digitcom is our client education program, our dedication to training you in the ins and outs of your Hosted PBX phone system. With easy-to-access client portals, you can quickly and effectively make changes to your system that adapt to your changing business needs. Need to redirect calls to your mobile device while out of the office? No problem! It’s just a few clicks and you’re done. Not to mention that if you do have any problems, Digitcom service is one quick phone call away.
10. Affordability for Businesses of All Sizes
In the end, perhaps the greatest benefit of a Hosted PBX solution for small businesses is that all this is available at price points that even companies with the slimmest of profit margins will find affordable. To find out more please contact our dedicated sales team at Digitcom and we’ll help you get your small business or sole proprietorship on the fast track to success with an advanced Hosted PBX communication solution.